Adam Recieving the President's List at BSCTCS
Barack Obama Wearing a baggy T shirt and a backwards baseball cap giving a thumbs up

3 Recurring Social Media Faux Pas I Can’t Shake

By on March 5, 2012 in Blogging, Social Media

I have been working online in a public facing role for longer than most people have had an Internet connection. When I was younger, I could always use my age as a get out of jail free card when I made a fool of myself or crossed a major line in a way that was [...]

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RuleBrit

Social Media Hell: Where the Cooks are British

By on February 27, 2012 in Marketing, Social Media

It is common for artists to draw inspiration from pop culture in design. I recently re-designed my Facebook Fan Page; can anyone pinpoint the inspiration for that one? Besides aesthetics, social media campaigns will often try and parody pop culture to syphon off a little virulence for themselves. Last week I was tagged in a [...]

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pinterest-cover-story

Are you Pintersted in More Social Media

By on February 20, 2012 in Blogging, Social Media

Ok, if you read as many articles as I do (or at least see as many headlines) you’ve surely noticed Pinterest fever among bloggers lately. What’s Pinterest you say? Well, it’s a simple Social Media platform called a Pin Board that lets you share your user generated content in a way that is markedly more [...]

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pyramid

The Blogger Pyramid

By on February 10, 2012 in Blogging, Leadership

There are just too many blogs out there. Blogging began as a way for experts to share some of their knowledge with the world, and as it became easier and easier to publish online they’ve degraded into a sounding off point for anyone with a WordPress or Blogger account. If you don’t proofread, you probably shouldn’t [...]

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pocketsquare

Power Networking Shortfalls: Are you out of touch?

By on February 3, 2012 in Leadership, Social Media

As I fall into a daily routine of managing my extensive social media network and web properties, I have become exceptionally efficient. It takes me about 2 hours every day that I split into blocks of about 20 minutes to maintain this practice. Google knows me; the Chrome browser has my most visited pages outlined [...]

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Online Business Planning

Planning and the Business Mindset: Why are You Failing Online?

By on February 1, 2012 in Business, Leadership, Social Media

The whole premise of me running this blog is to help YOU, my readers, be more successful in your online interactions. Unless you’re expanding your social presence just for fun or in anticipation of something you plan on doing in the future, part of that interaction is going to be what web developers call “The [...]

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Blackwing 602 Klout Perk Packaging

Klout Perks: Beyond the Score

By on January 31, 2012 in Business, Marketing, Social Media

Everyone has their own opinion of Klout, and even though they’ve taken some hard hits along the way their brand has proven to be relatively resilient. After all, you don’t have to like Klout for their service to be a worthwhile success; you have to like the brands they connect you with. I personally love [...]

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Tool Box

5 Tools You Didn’t Know about, but Desperately Need

By on January 30, 2012 in Blogging, Business, Development, Marketing, Social Media

I’ve been developing websites for a relatively long time. There are several misconceptions about the use of the term web developer, and even those hobbyist website designers don’t understand the multitude of skills it takes to be a full service web developer in today’s market. The tools of the trade, the need to know programming [...]

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Google in Page Analytics

Social Media Measurement: ROI is Hard to Come By

By on January 27, 2012 in Blogging, Business, Marketing, Social Media

The benefits of a well-run social media campaign are far reaching and long lasting. Most companies agree that even when there is little direct conversion involved, social media is still the place to be, simply because that’s where consumers are. Since there are several ways to add value to your business in the long run [...]

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Mister Rogers was an Assassin

If it’s On the Internet, it must Be True

By on January 25, 2012 in Blogging, Leadership, Social Media

One of the primary reasons that people have taken to the Internet as a form of entertainment is the need to be creative. 15 years ago writers were limited to print media, which made getting pieces published relatively competitive. At the very least an editor would need to approve your article, which meant that they [...]

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