In the current scenario of online business opportunities, every business, be it small, medium or large scale and even solo entrepreneurs are seeking ways to enhance their businesses and reap the maximum from their investments. Given this competitive, capatlistic model, businesses need ways of simplifying their models and cutting costs where they can to be able to get ahead of the pack. This is where market automation systems and other building platforms such as LeadPages help to automate and hasten mundane business and marketing activities and free up time for more complex issues. What is even better is that we are in a time where different systems integrate with each other, thereby filling in the gaps and rendering more complete and comprehensive software solutions for businesses and entrepreneurs – LeadPages and Ontraport.
LeadPages is one such platform that integrates with a variety of market automation systems and ESP’s (Email Service Providers). Here I am going to focus on LeadPages integration with and Ontraport and the benefits of this setup for businesses and entrepreneurs. But first, a little information on Ontraport.
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LeadPages and Ontraport
If you are a sole entrepreneur or a small scale business and you’re looking to automate all your marketing operations so as to systematize and scale your business efficiently and save time and money on the way, then Ontraport’s marketing automation software is a top choice.
Whether you are running a business, or a blog, or conducting seminars, training, coaching, or consulting or you’re an author or a speaker and you’re involved in Information Marketing, Ontraport’s system has something for you.
Ontraport has a solid CRM, email service, builder and integrates with a variety of third party applications via its Market place. LeadPages is one such platform that Ontraport integreates with. LeadPages is the most intuitive and comprehensive landing page building platform that allows you to build all kinds of landing pages within minutes and post them. The platform also provide a host of other list building tools that make lead generation easy, quick and painless.
There is no doubt that the marketing automation of Ontraport is incredibly productive as it enables automation through channels that include sending personalized messages via email marketing campaigns, postcards, two way text messages and more. As for the CRM of Ontraport, it provides an in-depth analysis of the customer base, including the reasons for client attrition, decline in sales figures, and information about the client’s relationship with the company. Also, The CRM is much more than a simple repository for client data; it helps track the interests of your clients based on their behaviors, so that you can create communication that are more effective and more likely to close sales.
When you couple the automation capacity of Ontraport, including its ability to capture and track the behaviors of your customers with LeadPages attractive landing pages and lead generation tools, you get an extremely powerful SAAS product with the potential to create and implement powerful marketing communication that guaranteed to convert. Moreover, Ontraport’s email services can be easily accessed on all kinds of user friendly interfaces, including mobiles, laptops and tablets, which is also true of the landing pages that you create and customize within LeadPages. It is no wonder that so many businesses that incorporate this awesome combo of automation and lead generation find immense success and loyal customers for years to come.